Corporate Wellness Archives - Wexer Tue, 05 Mar 2024 14:35:43 +0000 en-GB hourly 1 https://wordpress.org/?v=6.4.3 Wexer & Corporate Fitness Works Unite for Corporate Wellness https://wexer.com/blog/wexer-corporate-fitness-works-unite-for-corporate-wellness/ Tue, 05 Mar 2024 14:21:52 +0000 https://wexer.com/?p=9723 In the ever-evolving landscape of corporate wellness, the recent partnership between Wexer and Corporate Fitness Works (CFW) is a beacon of innovation and progress. This collaboration brings together two titans in the wellness industry: Wexer, a leader in providing wellness content solutions, and CFW, a pioneer in customised corporate fitness programs.  The fusion of Wexer’s […]

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In the ever-evolving landscape of corporate wellness, the recent partnership between Wexer and Corporate Fitness Works (CFW) is a beacon of innovation and progress. This collaboration brings together two titans in the wellness industry: Wexer, a leader in providing wellness content solutions, and CFW, a pioneer in customised corporate fitness programs. 

Read more: Wexer & Corporate Fitness Works Unite for Corporate Wellness

The fusion of Wexer’s cutting-edge virtual fitness technology with CFW’s expertly tailored fitness initiatives promises to redefine employee well-being in the corporate world. This article delves into the details of this partnership and explores how it stands to benefit CFW’s corporate clients.

Wexer’s platform is renowned for its dynamic offering, including Video On-Demand and Livestream content, complemented by an enhanced mobile app and web-player experience. This partnership enables CFW to leverage Wexer’s virtual fitness technology, enriching their fitness programs and offering a more comprehensive wellness solution. The significance of this collaboration extends beyond the immediate benefits of diverse and accessible fitness content. The changes in the corporate world reveals employees can “thrive” with a well-being approach, but only 33% of the need is met, as discussed in the Gallup global report. It represents a shift towards a more integrative approach to employee health and wellness, particularly in hybrid work cultures.

 

“This partnership further cements our commitment to provide the most advanced tools and resources for our corporate clients, their employees, and our members in a continuously developing industry.” By teaming up with Wexer, CFW aims to enhance its offerings with virtual fitness technology, providing organisations with integrative strategies that support an equitable benefit to impact the emerging health needs of hybrid work cultures.”

~ Elisa Denning, Senior Director of Marketing & PR for CFW ~

Specialising in custom fitness management, CFW is dedicated to addressing common health challenges faced by corporate employees, such as stress, prolonged sitting, and the struggle to maintain a work-life balance during long hours and commutes. Whether the need is for onsite, remote, or a blend of both fitness solutions, CFW possesses the tools and expertise to connect with employees and inspire a culture of health and productivity within your company.

The benefits of this partnership for CFW’s corporate clients are manifold. First, the integration of Wexer’s virtual fitness technology into CFW’s programs offers a seamless and flexible fitness experience that can cater to the diverse needs and schedules of employees. Whether working from the office or home, employees will have access to a wide range of fitness content that can be tailored to their personal fitness goals and preferences. This accessibility is crucial in promoting regular physical activity, which is a key component of overall well-being.

Furthermore, the partnership underscores the importance of mental health in the corporate wellness equation. The comprehensive fitness and wellness solutions provided through this collaboration can also contribute to stress reduction, improved mental clarity, and increased productivity. By addressing both physical and mental health, CFW’s corporate clients can expect to see a more holistic improvement in employee well-being. Read more in this article: Future Of Corporate Wellness Must Focus On Employee Well-Being.

With this exclusive partnership we are able to reach more customers in the growing corporate market. We see huge potential in how we can help CFW’s members by helping them prioritise their health by actively using digital content to improve their wellbeing.” 

~ Rudys Santana, Head of Customer Success ~

The integration of Wexer’s technology also offers CFW the ability to track engagement and gather data on the utilisation of fitness programs. This data-driven approach can help corporate clients identify trends, measure the impact of wellness initiatives, and tailor programs to better meet the needs of their employees. It ensures that wellness programs are not just a perk but a pivotal part of the company’s culture and strategy for employee engagement and retention.

The partnership between Wexer and CFW marks a significant advancement in the realm of corporate wellness. By combining Wexer’s innovative virtual fitness technology with CFW’s expertise in customised corporate fitness programs, this collaboration offers a forward-thinking solution to the complex challenge of maintaining employee well-being in a hybrid work environment.

For CFW’s corporate clients, Wexer’s content enhances their wellness offerings but also reinforces their commitment to the health and well-being of their employees. In a time when the importance of wellness is increasingly recognised, this collaboration is a testament to the potential of technology and tailored fitness initiatives to create healthier, happier, and more productive workspaces.

Ready to learn how to take advantage of the 2024 Corporate Wellness Trends? Let us help you utilise your data, virtual technology, and AI to develop your corporate fitness and wellness content strategy. Email usINFO@WEXER.COM

About Corporate Fitness Works (CFW)

Corporate Fitness Works is at the forefront of delivering innovative fitness management solutions tailored to the modern workforce’s evolving needs. Recognising the diversity of today’s work environments, CFW seamlessly integrates digital platforms with services to offer onsite, remote, and hybrid fitness and wellness solutions. This approach ensures equitable access to wellness benefits for all employees, thereby enhancing a company’s ability to attract and retain a healthy workforce. With over 35 years of experience, CFW has mastered the art of engaging employees in health and productivity initiatives, irrespective of their work location—be it through an energising midday spin class or a rejuvenating desk side stretch break. 

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Corporate Wellness Strategies: How to Take the Leap to ‘Nailing It’ https://wexer.com/blog/corporate-wellness-how-to-take-the-leap-from-must-do-to-nailing-it/ Wed, 09 Nov 2022 17:51:58 +0000 https://wexer.com/?p=7262 Over recent years, corporate wellness has worked its way into the mainstream, with more and more employers recognising the connection between wellbeing and performance. As founder of The Huffington Post, Arianna Huffington has long been a thought leader and trailblazer. A recent Quartz article served to remind us of exactly this fact. Because it was […]

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Over recent years, corporate wellness has worked its way into the mainstream, with more and more employers recognising the connection between wellbeing and performance.

As founder of The Huffington Post, Arianna Huffington has long been a thought leader and trailblazer. A recent Quartz article served to remind us of exactly this fact. Because it was way back in 2016 that Huffington created Thrive Global – a company that, as the home page of its website boldly states, is “on a mission to end the burnout epidemic”. Thrive Global’s is working to “debunk the collective delusion that burnout is the price we must pay for success”.

Indeed, in a recent Deloitte survey, 95% of executives agreed they should be responsible for employee wellbeing, while 83 per cent said they would increase their responsibility to it over the next two years.

Yet increase it they must, because there remains a significant gap between appreciation in principle of the value of employee wellbeing versus acting on ensuring wellbeing is embedded at the heart of a business.

 

Corporate Wellness Is In Everyone’s Best Interest 

The same Deloitte report found that around one in three employees and executives are constantly struggling with fatigue and poor mental health. That 57% of employees and 69%of executives are seriously considering quitting for a more supportive job. That on average 72% would be more likely to stay with their company if it better supported their wellbeing. And that 68% of employees and 81% of the C-suite see improving their wellbeing as more important than advancing their career.

Yet in spite of all this, obstacles still stand in the way of doing things that would help – taking micro-breaks during the day, finishing work at a reasonable hour, taking a proper lunch break and getting good quality sleep, for example. The most commonly quoted issues: having a heavy workload or stressful job (30 per cent) and/or not having enough time because of long working hours (27%).

It doesn’t help that C-suite executives consistently underestimate how much employees are actually struggling with their wellbeing, or that – while 91% of executives believe their employees look positively on their company’s wellbeing efforts – in fact only 56% of employees believe their employer cares about their wellbeing.

Companies must tune in far better to their workforces’ needs, then act on them.

And it really is in everyone’s best interests. Even as long ago as 2016 – before issues were compounded by the pandemic and the challenges of hybrid working – a study by Global Corporate Challenge found that employees may miss an average of four days annually, but that they’re unproductive for almost 58 days a year. This presenteeism was reported to cost businesses 10 times more than absenteeism.

As Huffington explains: “Employee wellbeing and mental health improve business metrics like retention, attrition, productivity and healthcare costs.”

How to Start Corporate Wellness

The 2022 Employee Wellness Industry Trends Report by Wellable Labs highlights some interesting shifts in focus among organisations already striving to deliver corporate wellness.

  • On-demand fitness is hot, appreciated for its flexibility and affordability, and is seeing a scaling up of investment
  • On-site classes and reimbursement of gym membership are being dialled back
  • Mental health is a top priority and an area where more resource is being added, including meditation, mindfulness and stress management
  • Companies appreciate the importance of proper sleep, but have yet to find the resources they need to support their employees in this way

It almost reads like a who’s who of the Wexer offering, with our Mobile ecosystem putting world-class wellness content – covering all of these areas and more – in people’s hands wherever and whenever they need it, through any connected device.

Because it’s all very well encouraging micro-breaks and proper lunch hours, but you do also need to hand your employees the tools to turn these into wellness breaks.

That might be as simple as easing and re-mobilising their bodies after sitting at a desk all day. It might be achieving a moment of calm during their commute, re-energising during their lunch hour by getting their heart pumping, or winding down at the end of a busy day.

Whatever they need, they’ll find it in our ever-growing, market-leading corporate wellness library. We have a huge collection of mind-body and meditation classes. We have relaxation sessions and guided stretching. We’ve partnered with Sweat Factor to offer its fantastic Office Fit series, as well as Self-Care by Sweat Factor. Mind123 takes a holistic, educational approach to all facets and contributors to wellbeing. And we even plug the gap identified by Wellable Labs, providing content around sleep in the shape of Sweat Factor’s Sleep Stories.

And that’s without touching on the vast library of health and fitness content – from cardio and strength to dance, cycling, HIIT and far, far more besides – to get those endorphins flowing, stress released and mental focus regained.

Wexer is here to help you create a first-class corporate wellness for to improve employee wellbeing.

 

Read more here or get in touch at info@wexer.com

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At the intersection of technology and wellness https://wexer.com/blog/at-the-intersection-of-technology-and-wellness/ Wed, 16 Nov 2022 17:53:07 +0000 https://wexer.com/?p=7271 Tony Frick is Chair, President and CEO of Husk – a technology and wellness company whose purpose is to empower healthier living by enabling people to navigate a host of different wellness benefits. Previously known as GlobalFit, the rebrand of this wellness technology company reflects a recent diversification of its offering into tele-nutrition, tele-mental health, […]

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Tony Frick is Chair, President and CEO of Husk – a technology and wellness company whose purpose is to empower healthier living by enabling people to navigate a host of different wellness benefits.

Previously known as GlobalFit, the rebrand of this wellness technology company reflects a recent diversification of its offering into tele-nutrition, tele-mental health, wellness rewards and digital fitness, with a wellness marketplace that offers best-in-class pricing to the biggest brands in the industry.

Husk still operates in the corporate wellness world, but rather than simply offering employers bulk purchases of discounted fitness memberships, it now focuses on using its technology and wellness platform to help employees access the diverse wellness and preventative wellness interventions they need, quicker, to the benefit of all.

As such, says Frick, Husk now sits “at the intersection of technology and wellness”.

We were understandably excited to invite him onto The Wexer Podcast. Tune in as he shares his thoughts on…

  • Why wellness benefits for employees are no longer a nice-to-have. “Younger millennials and Gen Zs are frankly demanding these types of services.”
  • How powerful digital delivery can be – but why in wellness as in fitness, technology still isn’t a replacement for in-person services. “Our focus needs to be on what’s best for the individual. Some days digital is enough. Other days you’ll need to meet in-person.”
  • How technology provides a lower cost / higher value / greater ROI way to get people more quickly to the first point of effective intervention – at scale.
  • Why we must stop thinking of clients as one-dimensional, but rather as contemporary wellness enthusiasts with a diversity of interests who can consume a lot of different offerings depending on their needs each day.
  • Why this need for a flexible, diverse offering means partnerships will be the way to drive the best outcomes – for providers, employers and employees. We don’t all have to deliver everything, but we do need to bring down the silos and co-operate.
  • Why the next big digital wellness trends will be financial wellness and physical therapy for musculoskeletal issues.

 

The Wexer Podcast sees Wexer CEO Paul Bowman speak to digital pioneers and experts from around the world, offering listeners insights and advice to support their own digital journeys. Follow the podcast, browse all episodes and listen right here.

 

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Yogaia makes minutes matter on the Wexer platform https://wexer.com/blog/yogaia-makes-minutes-matter-on-the-wexer-platform/ Tue, 26 Jul 2022 15:16:41 +0000 https://wexer.com/?p=7201 “We all need both activity and recovery in our days to flourish mentally and physically and be able to enjoy life to its fullest.” So says Kaisa Soininen, sports psychologist and COO of Yogaia, Wexer’s newest content partner. “At Yogaia, we therefore go beyond yoga and fitness. Our vision is to inspire and guide every […]

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“We all need both activity and recovery in our days to flourish mentally and physically and be able to enjoy life to its fullest.” So says Kaisa Soininen, sports psychologist and COO of Yogaia, Wexer’s newest content partner.

“At Yogaia, we therefore go beyond yoga and fitness. Our vision is to inspire and guide every body and mind to build wellbeing and self-care into every day, and we offer simple tools and guided online classes to show you how.”

Founded in Finland in 2013, Yogaia was the brainchild of CEO Mikko Petäjä, who realised he was getting stressed by having rush to a studio for yoga class while also juggling a busy work and personal life. He searched for an online alternative that would offer the in-studio experience, but at the time was unable to find one. So he founded one.

The result is a studio that comes to you, on-demand, 24/7, to put wellbeing at your fingertips. Offering all the guided classes your body and mind need – fitness, yoga and mental practice – there are also tried and tested self-care tools that guarantee ‘aha’ moments and that make minutes matter.

And it’s all now available on the Wexer platform.

“We are thrilled to work with Wexer, whose platform provides an amazing opportunity to reach so many people who are interested in wellbeing,” confirms Petäjä.

Go small, feel better

Yogaia believes people often underestimate how much they can improve their wellbeing in five to 10 minutes, meaning they tend to do nothing if they don’t have a longer period of time available.

Its 10 Minutes or Less class collection addresses exactly this issue, proving that minutes do matter when a class is well-designed. Bringing together a selection of all-time favourites, there are options here whether you want to break a sweat or just gently refresh your mind and body. Across all classes, Yogaia’s expert instructors pack a huge amount of goodness into a short amount of time – all without the class feeling rushed.

“If you could feel better in minutes, would you click ‘play’ and follow along?” asks Soininen. “Because with Yogaia, that’s all it takes. It’s why we talk about Yogaia as ‘the smallest thing you can do to feel better today’.”

Another great collection available now on Wexer is Relax and Restore, where classes have been designed to recharge our batteries, balancing out active lifestyles with dedicated time for relaxation and the restoration of mind and body. Most classes involve soothing, mindful movement, but there are also deep relaxation classes and mindfulness sessions.

 

Try our favourites!

With new live and on-demand classes streamed daily from Yogaia’s studios in London, Los Angeles and Finland – catering for three levels, from beginner to advanced – there’s always a fresh new workout to enjoy. Some of our favourites include…

Deep Relaxation – Yoga Nidra

Deep relaxation practice is gaining more and more popularity as a way to soothe the mind and restore the body.

This simple yet effective meditation practice is instructor-guided, meaning no previous experience is required. Practised while laying down in a comfortable position, the idea is to enter a state of complete physical and mental relaxation by reaching a stage where you’re physiologically asleep but still maintaining internal and external awareness.

Benefits include lower stress levels, improved sleep quality, reduced cognitive and physiological symptoms of anxiety, and improved self-regulation – clarity of thought, control over anger, self-confidence and so on.

Refresh & Reset In 5

This simple mindful movement class always delivers what it promises. It’s the perfect pick-me-up to do in the morning – or, indeed, at any time of day when you need some refreshment for the mind and body!

 

Find out more about Yogaia and Wexer’s other fantastic global content partners at info@wexer.com

 

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Having trouble sleeping? Let us tell you a specially created bedtime story…. https://wexer.com/blog/having-trouble-sleeping-let-us-tell-you-a-specially-created-bedtime-story/ Tue, 14 Jun 2022 10:44:34 +0000 https://wexer.com/?p=7170 Fitness isn’t only about movement. In fact, for maximum results, recovery is just as important as working out: the full benefits of training only come about when we intersperse our sessions with the correct dose of recovery. And when it comes to recovery, of course, there’s nothing better than sleep. Sleep gives our bodies time […]

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Fitness isn’t only about movement. In fact, for maximum results, recovery is just as important as working out: the full benefits of training only come about when we intersperse our sessions with the correct dose of recovery.

And when it comes to recovery, of course, there’s nothing better than sleep. Sleep gives our bodies time to repair, rest and recover from our efforts and turn our hard work into tangible physical progress.

It doesn’t stop there, either, with research revealing the critical role that sleep plays in our every waking moment and every aspect of our health – from recovery, muscle repair and protein synthesis to weight management, diabetes, immunity and brain health.

Sleep is the new king of wellness!

Sleep-specific content

Yet in today’s fast-paced, always-connected world, a good night’s sleep often eludes us – even though that very same, high-pressure world makes sleep more important now than ever.

Wexer is therefore proud to launch a new sleep channel on its Web Player and mobile platforms, in collaboration with long-term partner Sweat Factor – a company headed up by Mike Donavanik, widely regarded as one of the most innovative, productive personalities in virtual fitness.

“In 2021, we launched Self Care by Sweat Factor – a predominantly audio guide-based series of self-care programmes designed to reset, refuel and restore both body and mind,” Donavanik explains.

“We felt it was important to now build on this with content specifically designed to improve people’s sleep, as the ultimate contributor to our holistic wellbeing.”

The channel – Sleep Stories by Sweat Factor – goes live across all Web Players from 1 June 2022. Featuring more than 15 videos to help you relax and fall asleep, the content falls into two categories:

Sleep Stories
These short, spoken stories are designed to calm a busy mind and help you relax, promoting your transition towards a peaceful sleep. Every story is narrated by a soothing voice and touches on various topics while also guiding you into a relaxed, sleepy state.

Soundscapes
Think of all those calming, sleep-inducing background noises that always help your mind feel at rest, from falling rain to the sound of a campfire. Sweat Factor has put together a collection of these soundscapes for you to listen to, to help your mind switch off.

“Whether you choose a sleep story or a relaxing soundscape, it’s all about getting to sleep faster, sleeping more soundly and recovering more efficiently,” says Donavanik.

Holistic wellbeing support

“Quite simply, sleep is the fuel for peak performance in every aspect of life,” says Morten Andersen, Global Head of Content at Wexer. “If we want to live life to the fullest, whether at the gym, at work or with family and friends, we need good quality sleep.”

He adds: “So many people struggle to switch off at night, and I see great potential in using Sleep Stories by Sweat Factor to help overcome this. I’m thrilled to be adding this fantastic new channel to our growing collection of wellness content on the Wexer Web Player.

“We’re committed to supporting our users in every aspect of their fitness and wellbeing journeys, not only through a huge variety of workouts but also by providing world-class content that supports broader wellbeing, recovery and mental health.”

Find out more about Sleep Stories and the Wexer Web Player, contact us at info@wexer.com

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Just breathe… Today’s hottest wellbeing trend gets its own Wexer channel https://wexer.com/blog/just-breathe-todays-hottest-wellbeing-trend-gets-its-own-wexer-channel/ Thu, 07 Apr 2022 11:21:44 +0000 https://wexer.com/?p=7129 If you’re having one of those days when everything seems to be getting on top of you – life hectic, work demanding, kids unrelenting – and you feel your stress levels rising, what’s your natural instinct to calm yourself down? Chances are you’ll stop and take a deep breath. And that deep breath… it’s powerful medicine. […]

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If you’re having one of those days when everything seems to be getting on top of you – life hectic, work demanding, kids unrelenting – and you feel your stress levels rising, what’s your natural instinct to calm yourself down?

Chances are you’ll stop and take a deep breath.

And that deep breath… it’s powerful medicine. In fact, research suggests the many benefits of breathwork include reduced stress, depression and anger; improved energy levels and concentration; enhanced sleep quality; a boosted immune system; a calmed nervous system; and even reduced levels of physical pain.

And as that one deep breath as medicine for a stressful day proves, at a very basic level, it just makes us feel better physically, mentally and emotionally. It stops us shallow breathing – that ‘fight or flight’ breathing in the top of our chest – and slows us down to breathe deeper, slower, more effectively.

Little wonder then, and especially after the stress of recent years, that breathing has become one of today’s hottest wellness trends – the new self-care ‘workout’.

The challenge, however, is that although we all breathe thousands of times a day, we rarely focus on the art of breathing right.

That’s why Wexer has launched a dedicated Breathe channel on its Web Player. An exciting addition to Wexer’s growing library of holistic wellbeing content, Breathe teaches you to optimise your breathing techniques and patterns, to in turn gain the significant benefits of breathwork for overall health and stress management.

 

Expert guidance

Wexer’s Breathe collection has been created by Move123 – one of Wexer’s top content providers – and encompasses intentional breathing and relaxation techniques that increase oxygen flow to the brain and body.

The video-based series offers expert-led guidance in areas as diverse as:

  • Expanding breath and lung capacity by controlling breathing
  • Meditation to help focus and calm the mind
  • Using breathing to prepare for meditation
  • How to breathe for better sleep
  • Enhancing health and longevity
  • Expanding and strengthening the lungs
  • Slowing down breathing to relax the nervous system
  • Balancing the body and increasing functionality of the mind

“I work in a high-stress job and the Move123 Breathe classes have been life-changing for me. I watch one every day and it helps me deal with work stress,” says Andrew, aged 29.

“I was looking for a way to start meditating and the Move123 Breathe classes have been a great way to prepare my mind. I feel calmer, more in control and for the first time ever I have been able to enjoy meditation,” says Sarah, aged 37.

 

A must for everyone

Morten Andersen, Wexer’s global head of content, comments: “Breathwork has rapidly become a top trend, so we’re excited to launch a dedicated channel that makes it easy to find the perfect class for your needs.

“Because working on your breath really is for everyone, whether you’re an athlete, office worker or parent; with the challenges of our modern lifestyle, almost everyone faces periods of feeling stressed, and all too often this affects our breathing patterns. In turn, this has a detrimental effect on our wellbeing.

“By taking some time to learn from the experts, most people can improve their breathing and experience great benefits.”

Belinda Humphreys, Move123 COO, adds: “We know that a large percentage of the population are not gym members, but they are interested in staying fit, active and well.

“Move123 content therefore spans the full breath of fitness and mindfulness – including our Breathe, Meditation and Stretch series – and is designed to be easy to fit into your day, with each video lasting between five and 30 minutes.

“With the rapidly growing interest in wellness over the last couple of years, our Breathe series has become an integral part of Move123. Whether you’re trying to decrease stress, find calm or help with focus, our Breathe classes are for you.”

 

Find out more about Breathe and the Wexer Web Player at info@wexer.com

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Why fitness content is the greatest value-add any business can offer https://wexer.com/blog/why-fitness-content-is-the-greatest-value-add-any-business-can-offer/ Tue, 07 Dec 2021 12:11:58 +0000 https://wexer.com/?p=7049 Choice. The broader it gets for consumers, the more universal the challenge facing businesses of all shapes and sizes becomes: not only how to win customers, but how to keep them. That’s certainly true in the fitness sector, especially at a time when contracts are becoming ever more flexible – all set against a backdrop […]

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Choice. The broader it gets for consumers, the more universal the challenge facing businesses of all shapes and sizes becomes: not only how to win customers, but how to keep them.

That’s certainly true in the fitness sector, especially at a time when contracts are becoming ever more flexible – all set against a backdrop of continually rising customer expectations.

But it’s also true in another sector Wexer has recently entered: telecommunications.

The scale may be larger here, with the big mobile telco companies generally boasting many millions of customers. But the fight to recruit new customers, and the battle to then keep them loyal – and their recurring revenue streams flowing – are the same.

 

Value-add vs commoditisation

So, how are the telco companies addressing this challenge?

In a bid to avoid commoditisation, whereby price is the sole determinant of purchasing decisions, we’re seeing a lot of competition around value-added services in the telecommunications market. We’re talking things like priority access to concert tickets, discounts at restaurants and coffee shops, even on clothing.

But content is a big part of it, too.

So far, a lot of the telcos’ value-adding content has revolved around things like music streaming, premium TV programming and access to sports coverage. But with the surging interest in health and wellbeing as we emerge from the pandemic, fitness content is coming to the fore. And that’s because fitness and wellbeing services represent the highest-value content there is right now – a trend we predict will continue to grow over the next few years.

 

Optus leading the way

There’s a great example coming out of Australia right now, where Wexer has partnered with telecommunications giant Optus to deliver more than 700 world-class, on-demand workouts into its OS Fitness platform – part of the premium Optus Sport app.

OS Fitness complements an already strong Optus Sport offering, which includes exclusive live rights and on-demand access to some of the world’s best football, including the English Premier League.

But it is interesting to see how OS Fitness specifically is growing, now up to 1,000+ workouts from cherry-picked content providers to ensure a broad choice of high-quality fitness content for all ages and fitness levels.

What this new partnership does is clearly recognise the value of world-class fitness content in retaining and acquiring customers not only within the fitness industry, but across all industries.

 

Stand out from the crowd

So, how does it all work in practice? What makes Wexer the right choice for companies who want to diversify their value-added content offering to meet a growing consumer demand for fitness and wellbeing?

Because this isn’t just about telcos. It’s about insurance companies. It’s about corporates with their wellbeing programmes. It’s about any business that wants to stand out from the crowd by playing a valued role in helping people – customers or employees – live better, happier, healthier, more fulfilled lives.

Indeed, at Wexer, our vision is for fitness and wellness to be everywhere, positively impacting people’s lives and businesses around the world.

And the way I see it, there are three broad areas of alignment between Wexer and companies – like Optus – who are seeking to bring fitness to the heart of their value-add.

 

#1 – Practical

Firstly, at a practical level, is the fact that Wexer takes the strain of content aggregation and distribution. We do all the work behind the scenes to deliver a large, world-class, constantly refreshed library of workout content, with a fantastic choice of content partners and a wide variety of programming and classes. We meet the requirement of a verified, trusted partner that can deliver fully-licensed content at scale.

 

#2 – Technical

Second is technical alignment.

Let’s start with the Wexer API, which is key to delivering content in a complex environment, meeting requirements around content protection and high-level metadata.

The Optus partnership is a great example of our API in action. Optus Sport is available not only via mobile and tablet, but also via compatible smart TVs, laptops, PCs and the latest Xbox One gaming consoles – a flexibility of access that Wexer is able extend to its fitness content thanks to the new Wexer API, which allows Wexer content to be integrated across the full breadth of the Optus digital ecosystem.

Plus let’s not forget that all our content is in HD, making it suitable for large-screen viewing.

Underpinning all of this, of course, is Wexer’s extensive experience of working with large corporates, as well as the expertise of our in-house tech team when it comes to putting together integrations and working with developers.

 

#3 – Mindset

Finally, it’s about alignment of mindset, and I’m going to spotlight Optus once more as it’s a great example to bring this to life.

In this new partnership, both businesses – Optus and Wexer – are customer-focused, prioritising the customer experience.

Both understand the value of content in driving both direct and indirect value to a business.

Both also understand the value of fitness specifically, and want to develop world-class fitness experiences. Indeed, Optus Fitness OS is offered as part of the Optus Sport package as it helps drive acquisition into a premium layer – and keep them there. It’s a ‘sticky’ service that keeps customers engaged with Optus.

Last but absolutely not least, both companies are ambitious for fitness, wholeheartedly believing in the value it provides to people (and society) – not to mention the value it can generate for businesses.

 

Get in touch today to find out how we can help your business harness fitness content to drive customer loyalty: info@wexer.com

 

 

 

 

 

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Introducing Mind123 – your new go-to for reliable wellness information https://wexer.com/blog/introducing-mind123-your-new-go-to-for-reliable-wellness-information/ Mon, 05 Jul 2021 15:17:47 +0000 https://wexer.com/?p=6838 We’ve probably all done it during lockdown: gone for the daily walk we’ve been allowed to do, popped in our headphones and enjoyed a podcast while we got our steps in. There’s been something about broadening our minds during lockdown, hasn’t there, devouring new information to keep ourselves mentally stimulated while we’ve been penned in […]

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We’ve probably all done it during lockdown: gone for the daily walk we’ve been allowed to do, popped in our headphones and enjoyed a podcast while we got our steps in.

There’s been something about broadening our minds during lockdown, hasn’t there, devouring new information to keep ourselves mentally stimulated while we’ve been penned in physically.

And as part of this quest for knowledge, interest in wellness – already on the rise pre-COVID – has soared. Hardly surprising, given everything that’s been going on, but we’re all far more conscious of our wellbeing, our immunity, our physical and certainly also our mental health.

But with the proliferation of information available online, it isn’t always easy to know which so-called ‘expert’ to believe…

It’s against this backdrop that Wexer is launching a brand new channel – Mind123 – on its ‘any time, anywhere, any connected device’ Web Player.

Created by the team behind Move123 – whose virtual classes have been a popular choice across the Wexer ecosystem for a number of years now – Mind123 is less about physical activity and movement, more about wellness education and coaching.

With a goal of helping people achieve all-round wellness, Mind123 content – all of which is video-based rather than audio podcasts – comes in easy-to-digest three-, six-, nine -and 12-minute films to make viewing easy at any time of day.

Crucially, the series brings together the world’s best experts to share education about health, fitness and wellness topics, with the library spanning six categories: Health, Nutrition, Beauty, Self, Wealth and Relationships.

“We’re seeing more and more demand for concise, informative pieces of content, and Mind123 delivers on this,” says Morten Andersen, global head of content for Wexer. “It makes important wellness education easily accessible to everyone, delivering it in bite-sized pieces.”

Launching initially with 30 pieces of content, and with plenty more to come, Wexer Web Player users will be able to explore topics as diverse as managing stress, intermittent fasting, skincare, debt and credit cards, dealing with change, the arrival of a first child, financial considerations during divorce, processed foods, and faking orgasm.

“The quality and scope of information available in the Mind123 education library is world-class and we’re excited to make this series available on the Wexer platform,” Andersen concludes.

 

For more information, please get in touch at info@wexer.com

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How will you support employee wellbeing as we transition back to office-based work? https://wexer.com/blog/how-will-you-support-employee-wellbeing-as-we-transition-back-to-office-based-work/ Fri, 21 May 2021 14:44:22 +0000 https://wexer.com/?p=6820 As the restrictions of COVID lockdown begin to ease, and in-person interaction is finally permitted, employers the world over are asking themselves the same question: what will become the new normal of working patterns? After more than a year in which much of the working population has been working from home – for the most part, […]

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As the restrictions of COVID lockdown begin to ease, and in-person interaction is finally permitted, employers the world over are asking themselves the same question: what will become the new normal of working patterns?

After more than a year in which much of the working population has been working from home – for the most part, successfully – will we ever go back to a situation where pretty much the entirety of a workforce is office-based?

Or will office spaces evolve, only accommodating perhaps half of the workforce at any one time as the rest continue to work from home (WFH the now-familiar acronym), taking it in turns to come into the office, or only coming in as needed.

Certainly there are signs of life in the London commercial market, with the Evening Standard recently reporting a number of new office developments being built. Optimistic, perhaps – or at least it would be if the assumption were a ‘full-time in the office model’.

In fact, what developers and employers alike currently have in mind is a hybrid model: a flexible approach to working that consists of part-time in the office, part-time from home, in appealing offices with more space, more value-adds, more focus on the environmental impact of the building itself.

The details are still being fine-tuned, and employers will inevitably adopt different strategies depending on the sector in which they operate, their methods of teamwork, the slow easing of restrictions and, bottom line, the productivity of their workforce. But hybrid is firmly on the table.

 

The era of hybrid

The main question, of course, is for how long this hybrid model is likely to be in effect – and the answer, at least at this stage, appears to be ‘for the foreseeable future’.

After all, many people have thrived in the WFH environment, with the lack of commute ensuring they’ve had more time for family and, dare we say it, for themselves. More time to sleep, exercise, walk in the park, quietly read a book…

It’s not overly surprising, then, that Deloitte research found 61 per cent of workers would prefer to continue working from home more often after lockdown.

Of course, others have struggled with the lack of human contact; Deloitte also reports that 38 per cent of workers say lockdown has had a negative impact on their wellbeing. And even among those keen to work from home more often, a good number will no doubt be open to a bit of time in the office, if only to see and speak to people face-to-face rather than via a screen.

 

A focus on wellbeing

One thing is for sure, though: wherever they may be, your employees’ awareness of health – and the importance they place on their wellbeing – will have grown during lockdown.

That’s true whether your employees have embraced working from home and are enjoying the extra ‘me time’ the lack of commute affords them. Whether they’re still going to be home-working for now and are struggling mentally with that concept. Whether they’ll be coming back to the office full-time or just for a few days a week.

It’s true whether they’re looking for a way to ease and re-mobilise their bodies after sitting at a desk all day long. Whether they want to achieve a moment of calm during their commute, re-energise during their lunch hour by getting their heart pumping, or wind down at the end of a busy day.

All of which means – with your employees now potentially at home, in the office or a mixture of both – you need a highly flexible employee wellbeing offering. Ideally one that continues to be of benefit outside their working hours, too.

And Wexer’s white label Web Player meets that brief. Offering access to hundreds of premium quality, on-demand wellbeing programmes – any time, anywhere, on any internet-enabled device – there’s something for everyone on this user-friendly platform.

From traditional cardio and strength workouts to dance, meditation, yoga, pilates and stretching – and far more besides. From short format to hour-long sessions. From bodyweight only workouts to classes using gym equipment. Wherever your employees are, whatever equipment they have to hand, whatever time of day they want to take a wellbeing break, as an employer your own label Web Player will provide them with the highly-valued support they’re looking for.

 

For more information contact us at info@wexer.com

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As we emerge from lockdown, businesses have a unique opportunity to focus on employees’ mental health https://wexer.com/blog/as-we-emerge-from-lockdown-businesses-have-a-unique-opportunity-to-focus-on-employees-mental-health/ Fri, 12 Mar 2021 15:19:48 +0000 https://wexer.com/?p=6745 Businesses may be re-opening, people may be starting to emerge from months of lockdown, but the impact of COVID-19 – financially, emotionally, logistically, mentally, even spiritually – will be felt for months, if not years, to come. It is against this backdrop that employers are presented with a very special opportunity: to step up and play […]

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Businesses may be re-opening, people may be starting to emerge from months of lockdown, but the impact of COVID-19 – financially, emotionally, logistically, mentally, even spiritually – will be felt for months, if not years, to come.

It is against this backdrop that employers are presented with a very special opportunity: to step up and play their part in safeguarding their employees’ mental health.

Meditation, mindfulness and mind-body classes are great tools in this respect, giving people a much-needed chance to unwind, breathe and let go of daily stresses. After such a physical and mental pummelling over recent months, these activities will have broad appeal. Gentle, kind, nurturing. Supportive of the immune system. Focused on the feelgood. Accessible even to those who have lost fitness during lockdown. An escape.

They are also very much achievable wherever your employees find themselves: at home, in the office, in the park on a sunny lunchtime. No need for extensive fitness equipment, or even space.

The big question is: where will you source your online wellbeing content, and how will your business put it into your team’s hands?

With a broad collection of holistic content that spans yoga, pilates, meditation, stretching and tai chi – not to mention the hundreds of on-demand fitness classes – the Wexer Web Player is the perfect solution.

This ‘any time, anywhere, any internet-enabled device’ platform, white labelled to your business, allows you to deliver world-class mental health support to your employees wherever they may be, accessed via their phones, laptops or tablets.

With over 130 mind-body and meditation classes from which to choose – starting from as little as five minutes’ duration – your new Web Player will give your employees the support they need, without the stress of worrying how to fit it in. Simply starting the day with a short mindfulness session, or ending a long day at a home desk with a stretch, are small choices that can boost mood immeasurably.

Small steps like these will also begin to establish a wellbeing habit that, over time, could evolve into a more extensive routine – something that can only benefit both the individual and your business.

Take this opportunity to show you care and you’ll sow the seeds of future success, ensuring you’re perceived by employees – both present and future – as a company that puts their health and wellbeing first.

 

To find out more about the Wexer Web Player, please contact us at info@wexer.com

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How 1 tool can improve your employee wellness scheme in 5 major ways https://wexer.com/blog/how-1-tool-can-improve-your-employee-wellness-scheme-in-5-major-ways/ Fri, 12 Mar 2021 14:18:16 +0000 https://wexer.com/?p=6739 Employee wellbeing is hot hot hot right now, but the challenge – especially with many team members still working from home – is how to deliver it. Step forward the Wexer Web Player: a password-protected, white label digital platform that allows users to stream their choice of virtual class from Wexer’s extensive on-demand library – any […]

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Employee wellbeing is hot hot hot right now, but the challenge – especially with many team members still working from home – is how to deliver it.

Step forward the Wexer Web Player: a password-protected, white label digital platform that allows users to stream their choice of virtual class from Wexer’s extensive on-demand library – any time, anywhere, to any internet-enabled device.

We’d like to share five reasons why it’s the perfect solution for any business looking to deliver world-class employee wellbeing, both now and moving forward.

 

#1: Convenience & flexibility

As noted above, the Wexer Web Player will allow your employees to stream classes any time, anywhere, on any internet-enabled device: phones, tablets, laptops…

Whether they’re at home, on holiday, in the office or travelling for work, it puts world-class wellbeing content quite literally at their fingertips.

With COVID-19 likely to have changed working patterns for the long term – whereby team members will either continue to work from home full-time, or else adopt a hybrid approach of a few days a week in the office and the rest from home – this flexibility is hugely important in any corporate wellbeing programme.

 

#2: Something for everyone

Wexer partners with the world’s leading fitness and wellbeing content providers, from CYBEROBICS to Zumba, Daily Burn to Move123, Boxx to Intelligent Cycling and many, many more.

All classes are led by top instructors from across the globe, too; your employees will be led through their wellbeing sessions by the best of the best.

But that’s not all, because there’s huge variety on offer as well: hundreds of classes, all music licence-free, that span all levels and interests – from dance to yoga, HIIT to cycling, boxing to conditioning to stretching to meditation… the list goes on. And with content refreshed all the time, there’s always something new to try, whether you’re a total beginner or an experienced exerciser.

Crucially, it isn’t just about physical activity either. There are also sessions focused on mental health – meditation and relaxation, for example – and stretching, perfect after a long day at your desk.

 

#3: Valued relationships

As a white labelled solution, all of this world-class content is delivered to your employees under your brand.

This ensures all the positive sentiment around the content is directed towards your business: your team sees you actively investing in them, valuing them and caring about their wellbeing.

It’s a great selling point for recruitment and a value-added way to keep existing team members fit, well and feeling positive about working for you.

 

#4: Ease of implementation

Of huge appeal is the Wexer Web Player’s ease of implementation. It requires no technical integrations, which means we can launch it into your business as quickly as seven days from signing an agreement, seamlessly embedding it into your existing websites and apps.

Just think: a week from now, your employees could be accessing your very own, bespoke Web Player – your brand, your colour scheme, your logo, your choice of highlighted class collections – and enjoying high-quality wellbeing activities wherever they are.

 

#5: Employee insight

The Wexer Web Player offers invaluable insight into your employees’ interests and behaviours, thanks to comprehensive usage reporting: which classes are being used and how often.

Harnessed properly, this simple, anonymised data will allow you to continually evolve your offering to even better meet their needs – not only in terms of the classes you highlight on the Web Player, but also shaping other wellbeing activities you might organise in-house.

 

To discuss how the Web Player could be integrated into your business, please contact us at info@wexer.com

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Employers, what’s missing from your 2021 plans? https://wexer.com/blog/employers-whats-missing-from-your-2021-plans/ Fri, 12 Mar 2021 13:32:52 +0000 https://wexer.com/?p=6747 With the vaccine now rolling out, and hopes that the worst of the COVID crisis is behind us, it’s time for businesses to sense-check their 2021 plans to ensure employees’ needs – most certainly evolved over the last year of on-off lockdown – are catered for. Here’s what we know: Working patterns have changed Even if […]

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With the vaccine now rolling out, and hopes that the worst of the COVID crisis is behind us, it’s time for businesses to sense-check their 2021 plans to ensure employees’ needs – most certainly evolved over the last year of on-off lockdown – are catered for.

Here’s what we know:

  • Working patterns have changed
    Even if you had an employee wellbeing offering in place previously, it will probably require a bit of fine-tuning for 2021.Most notably, if this doesn’t already exist, you’re going to need an at-home proposition – and fast. Working patterns are likely changed for the long term, with a continued swing towards home-working, meaning geographical flexibility will now be needed in any employee wellbeing programme; it won’t all be able to happen on-site.
  • New habits have been formed
    That’s OK, though – at least in terms of employee receptiveness to an at-home solution – thanks to the new habits that have been forged in lockdown.In gyms, we’re seeing members returning from lockdown and demanding more virtual group exercise. That isn’t just because of social distancing, either, whereby virtual allows for round-the-clock, safely spaced classes. It’s because, after months of online being the only option for guided workouts, people are now comfortable with following an on-screen lead.

    Employers can harness this trend too, embracing employees’ new online habits by providing high-quality on-demand wellbeing content. Content that, to go back to our previous point, people can take part in wherever they are.

  • Mental health matters
    Wellbeing is, by its very nature, holistic: body, mind, spirit. It’s about exercise, eating well, making the right lifestyle choices. It’s why corporate wellbeing programmes have long embraced not only opportunities to be active, but also healthy nutrition and life coaching.But with 38 per cent of workers saying lockdown has had a negative impact on their wellbeing (source: Deloitte), mental health is now leaping to the front of the agenda. Far from being an add-on or a by-product of fitness-oriented initiatives, mental health must now be a central and highly focal pillar of all employee wellbeing programmes.

     

  • Zoom doesn’t cut it
    A controversial one, as Zoom will no doubt remain a platform of choice for conference calls, but fitness and wellness provision serves your business best if it’s perceived as a value-added service created by you for your employees. 

    That means it’s a no to paying for your employees to have access to a third-party wellbeing app. It’s even a no to classes and wellbeing seminars led via Zoom. Your best solution is a white label solution – one where the portal and the environment are branded to you.

 

Here’s how Wexer can help:

  • Any time, anywhere
    Wexer’s white label Web Player provides ‘any time, anywhere, any internet-enabled device’ wellbeing content – world-class content collated and managed by Wexer, but delivered under your brand. It means you can deliver the wellbeing experiences your employees need, wherever they are and whenever they want to take part in them.
  • Online in just seven days
    Even better, your new Web Player can be developed and integrated into your app and/or website in as little as seven days from signing a contract, putting world-class online wellbeing content at your employees’ fingertips.
  • Spoiled for choice
    With hundreds of classes on offer, your team will be spoiled for choice, whether they’re after dance or HIIT, conditioning or abs, yoga or cycling or boxing or pilates… the list goes on! Wexer delivers strongly from a mental health perspective too, with more than 130 mind-body and meditation classes on offer, starting from as little as five minutes’ duration.
  • Handing you ownership
    As a white label solution, your Web Player will allow you to deliver ‘ownable’ experiences to your employees. The feelgood that comes from every class participated in, every meditation session enjoyed, all gets reflected back onto your brand.

 

For more information on the Wexer Web Player, please contact us at info@wexer.com

 

 

 

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